Catch and Release

Bass tournament fishing has come a long way since the late 60’s where fishermen kept their fish on a stringer and kept them after they were weighed in. Fishermen have since then realized the impact of harvesting so many fish out of a lake. Tournaments started promoting catch and release and now in today’s tournament fishing scene it is mandatory. The bass boats are equipped with recirculating livewells and holding tanks are set up at the weigh in. With tournament fishing becoming more and more popular many fish are being caught multiple times and that means being handled multiple times which can lead to the death of the fish after it is released. Most tournament anglers are unaware of the dangers of mishandling a fish that can lead to infection and eventually death. The loss of their slime coat, the cause of stress during the fight, not changing the livewell water frequently, are all things that an angler needs to become aware of. There is one company that has been around for decades that is trying to make a difference. Sure-Life has been a leader in producing formulas for livewells and fish holding tanks that keep fish healthy. This year they have come up with the ultimate stress reducing livewell additive for holding and releasing bass. It is called Catch and Release. It is a formula that has a multitude of functions. These include: Calms bass with all natural sedative. Stimulates and protects slime coating. Prevents shock and restores electrolyte balance. Boosts oxygen transfer. Protects against overall post release infection. All around stress reducing compound. Reduces weight loss by preventing stomach regurgitation. Disinfects against the transmission and spread of deadly pathogens. Reduces the frequency of livewell water changes. Instantly removes Ammonia, Chloramine, Chlorine, and other toxic harmful water treatment chemicals. Now that is a product every tournament fisherman should use in their livewell. The people at Sure Life are a group of biologists that dedicate their work to a better life for the largemouth bass as well as other species of fish. This product is very simple to use. Place one capful to every ten gallons of water. When the water looses its bluish green tint, replace the water. During the hot summer months, it is crucial to add ice to the livewell as well as the Catch and Release formula. The only way to keep this sport alive is to keep what we treasure most, healthy. Visit their website at www.sure-life.com or call 1-830-372-2239 if you have any concerns about your fish.